Industry reports are a useful source for detailed information on products and services within a given industry. Often times these reports will have an entire sections devoted to:
Because of the in-depth analysis industry reports provide, they can be prohibitively expensive. If you try searching for industry reports using Google, you will find them, however you will also likely be asked to pay hundreds or even thousands of dollars per report! Instead, the following library databases will provide you with the same high quality industry reports.
(Want help navigating these databases? Find instructions in our Researching industries guide.)
It can be challenging to find information about Canadian private companies as they are not required to make financial data publicly available. These are some tips and resources you can use to piece together a profile of a private company.